Playing in the Sandbox
As digital marketers, we often have to work with other agencies that support our clients' offline campaign activities, PR, print, TV, etc. And sometimes for larger campaigns, we have to work with multiple digital agencies. Dun dun dun...With different priorities, goals and ways of thinking, other agencies and partners can challenge our best laid plans. Sometimes this works out for the best and sometimes for the not-so-best.Let's bring our stories and brainstorm ways in which we can best work with partners while delivering innovative and sound digital strategy to our clients.