Discussions and Workshops

Discussions and Workshops are 1 hour sessions suggested and led by Stream participants. Read on for the latest thinking with topics ranging from "Artificial Intelligence: will it overwhelm us?" to "Beyond 1.3 Billion - Modern China". For more, go to the Stream Medium page and YouTube. Or for a daily dose of Stream, you can find us on Twitter or Instagram.


Marc de Swaan Arons

Kantar Vermeer

From Digital Marketing to Marketing in a Digital Age

The role of the Digital team is evolving quickly and even disappearing in some organizations. Reintegrating into the main marketing teams is the flavor of the day and everyone in marketing is now supposed to understand how to do marketing in a digital age. Is the the way to go and what are the best ways to ensure the organization evolves appropriately?

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