Let's conceive the next Social Video App
You use YouTube every day, you are wondering how to get RoI on Vine, snapchat and Insta-video and Justin Cooke is about to change the landscape with Tunepics (thanks, Justin).
A recent Jefferies note indicates that online video advertising could be a $17B+ oppt'y in the US alone by 2017. That is quite big.
Let's challenge ourselves to conceive the next gen of Social Video Apps by asking ourselves:
1. what are the market, social and technological trends?
2. who are our target users?
3. what will it look like?
4. how will it make money and/or do some social good?
5. what do we want to see?