Discussions and Workshops

Discussions and Workshops are 1 hour sessions suggested and led by Stream participants. Read on for the latest thinking with topics ranging from "Artificial Intelligence: will it overwhelm us?" to "Beyond 1.3 Billion - Modern China". For more, go to the Stream Medium page and YouTube. Or for a daily dose of Stream, you can find us on Twitter or Instagram.


Sarah Wood

Unruly

Are you crying yet? Emotional ads and the reasons why happiness rules:

How universal are our emotions? Can digital video campaigns cross borders and languages? Should your campaign be local or global? Do subtitles affect performance? Why are funny ads more likely to backfire and are we addicted to happiness? We’ll use data from 500+ billion video views to explore the Geography of Sharing and explain where cultural differences have the power to turboboost or trip up your social video campaign.

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