Discussions and Workshops

Discussions and Workshops are 1 hour sessions suggested and led by Stream participants. Read on for the latest thinking with topics ranging from "Artificial Intelligence: will it overwhelm us?" to "Beyond 1.3 Billion - Modern China". For more, go to the Stream Medium page and YouTube. Or for a daily dose of Stream, you can find us on Twitter or Instagram.


Mark Phibbs

Adobe

“Personalisation in the Age of You" - How can Brands respond to the personalisation challenges brought about by the age of you ?

The challenge of peronalising a brand so that it has emotional connection and relevance to each customer, community member. This requires great story telling, great marketing technology, not marketing to customers but with customers and exploring how marketing now gets integrated into the product or service offering. We will explore and discuss which brands are doing it well and not so well !

View all discussions

Submit your idea

you can edit this later

Error
Error
Error

Edit your idea

Error
Error
Error

Are you sure you want to delete this idea?

Loading...