Discussions and Workshops

Discussions and Workshops are 1 hour sessions suggested and led by Stream participants. Read on for the latest thinking with topics ranging from "Artificial Intelligence: will it overwhelm us?" to "Can there be a future without ads?". For more, go to the Stream Medium page and YouTube. Or for a daily dose of Stream, you can find us on Twitter or Instagram.


Andrew Barratt

Ogilvy & Mather Group

Painting By Numbers: Is Data And Bean Counting Threatening Good Creative?

Are agencies now just painting by numbers...? Part 1: DATA Data is important and allow for more insight than ever before. But, is the reliance on numbers and stats threatening creative and brave marketing ? Part 2: FINANCE And finance. Important for any business to function. We know that overambitious financial targets and dwindling client budgets can stifle agencies output. But what about procurement...how can we reform over convoluted procurement policies, which can come at the expense of good creative work?

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