How do you advertise to robots?
We are increasingly using virtual personal assistance to help us deal with our daily chores. Furthermore we can argue that we have also recently given them our credit cards, through Apple Pay, Android Pay and the likes. So it is not far fetch to think that soon we are going to empower and entrust them in making purchase decisions on our behalf, and there’s actually already early example of this happening.
If that so, how do you advertise to a robot? How do you market to them? How do you influence a robot to choose your products or services instead of your competition?