Discussions and Workshops

The agenda for Stream 2016 is in your hands. There are six session times a day, hosted in nine different meeting spaces. Each session runs for 1 hour (give or take) and all sessions are led by you, the Stream participants. Here's how it works:

  1. Before Stream - Share your idea - Create a New Discussion by clicking on the blue ‘add idea’ button on the left of this page
  2. Before Stream - Invite others to join you - you can see the participants list at the Participants page
  3. At Stream - Book a slot - when you arrive on site, write your discussion on the Big Boards

The Stream Team is on hand to help. Please get in touch if you'd like to talk an idea through before posting, or would like help finding some co-hosts.

Nikola Pantovic

Socialbakers

$50 Billion Ad Spend on Social Media - How Do You Make It Work?

In just a few years, social media has become one of the premier channels for reaching millions of new and potential customers. As networks continue to grow and rapidly mature, they are taking on aspects of the traditional media model - with the most valuable commodities now user time and attention - while deploying unique, highly sophisticated ad targeting systems. It’s no surprise that digital ad spend is on pace to surpass traditional TV ad spend as of next year, and social media ad spend will become a $50 billion industry before 2020. The question every company of any size faces now is, how do I make social media advertising work for me?

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