Discussions and Workshops

Discussions and Workshops are 1 hour sessions suggested and led by Stream participants. Read on for the latest thinking with topics ranging from "Inclusive innovation in Africa: what is next?" to "Are we creating a digital dystopia?". For more, go to the Stream Medium page and YouTube. Or for a daily dose of Stream, you can find us on Twitter or Instagram.


Alistair Mokoena

Ogilvy & Mather Johannesburg

Headwinds facing marketing budgets

The Marketing Rand has come under significant downward pressure in the past couple of years and this trend is not abating. What do marketing professionals need to do to balance the need for revenue growth with the need for efficiencies and value add?

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