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Kritika Parwal

Handmedley, Tomato&Co

Potential of Plantable paper

Plantable paper is a unique new product that can be printed/written upon, shaped, stuck and folded just like ordinary paper. However, its incredible beauty lies in the offering that people can dodge it into a pot of soil after use and magically a handsome plant grows out, in turn proving a high-recall way of promoting Sustainability and reducing paper clutter. A stupendous innovation with brilliant potential use-cases in Branding, Events, Promotions & Activations, plantable paper is the blue-eyed boy of the touch- marketing world currently. Let us initiate a discussion on the potential use cases and fun yet effective marketing possibilities around plantable paper.

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