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David Lester

Obi Probiotic Soda

Can cookies and soda solve our health crisis?

Why is the healthier option always more expensive? And why is the affordable option so bad for us? The current health crisis stems from what we are putting in our body. The packaged food and beverage industry is giving us products that are low in nutrition and high in salt, fat, and sugar. In a world of renewable energy, big data, and global connectivity, the food and beverage industries appear positively medieval. But it doesn't have to be this way: thanks to scientific advances, and new nutritional know-how, we can make the healthier option the affordable (and tasty!) option. Come join us to hear about a healthy probiotic soda that can help to support your digestive system and boost your immune health; and a delicious cookie that is saving a billion acres of land, water, reducing carbon emissions and cholesterol. Both are challenging the status quo of consumer packaged foods. Bring your own ideas to discuss how we can further disrupt the food industry and bring healthier, affordable products to mass market consumers' taste buds.

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