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Discussions and Workshops are 1 hour sessions suggested and led by Stream participants. Read on for the latest thinking with topics ranging from "Invasive, Disruptive, Irrelevant: Online Advertising Today" to "Will Mobile marketing be the gateway to digital for most brands in India?". For more, go to the Stream Medium page and YouTube. Or for a daily dose of Stream, you can find us on Twitter or Instagram.


Kshitiz Randhir Shori

Opera Mediaworks

Native Mobile Ads - Do they really connect with consumers?

With Native mobile ad units becoming such a hit topic, is it the real coming of age for mobile? Do they really help in building a genuine sense of relevance or is it just another intrusive ad format in disguise form?

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