Discussions and Workshops are 1 hour sessions suggested and led by Stream participants. Read on for the latest thinking with topics ranging from "Invasive, Disruptive, Irrelevant: Online Advertising Today" to "Will Mobile marketing be the gateway to digital for most brands in India?". For more, go to the Stream Medium page and YouTube. Or for a daily dose of Stream, you can find us on Twitter or Instagram.
Hero ! or Zero ? : A Yahoo-Wharton look at Native Ads
The session will discuss current issues with Native Ads and then propose a framework jointly developed by Yahoo and Wharton School’s Future of Advertising Program