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Soumya Mukhopadhyay

IMRB International India

Will Virtual Reality spell doom for movies and television?

Virtual Reality is here to stay. In recently concluded Sundance Film festival people waited for two hours in line to get glimpses of VR experiences which ran shorter than 5 minutes. VR has started attracting artists and film makers of all sorts. The experimentation and innovation possibilities are enormous. For viewers, it is one big collective dream coming true. No more one can force them to look at something unless they feel like. In that respect it is like theatre...not quite...as it is an individual experience. It is like everyone sitting in one festival and reading a single book and yet taking home different experiences. At the moment there's a lot of expectations from VR and it has potential to change the way we access entertainment and culture . Right now it's quite early or are we even capable of fully fathoming what it can do for us?

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