Social Loyalty Program...Is it the future of eCRM or another passing trend?
I would like to have an open discussion about Social Loyalty Program. For those who are not in the know, SLP is a way to harnest advocacy and bonding for a brand on Social, but thats not al. While other loyalty programs are transactional, SLP gives rewards for sharing and posting content about a brand in the social space. Want to know more? Come and join me in the dicsussion.