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Discussions and Workshops are 1 hour sessions suggested and led by Stream participants. Read on for the latest thinking with topics ranging from "Why Don't We Have The "Oreo of Advertising" Yet in Indonesia?" to "Myth busting: Is loyalty just an illusion?". For more, go to the Stream Medium page and YouTube. Or for a daily dose of Stream, you can find us on Twitter or Instagram.


Keith Timimi

VML Qais

Why We Need To Build IAB Indonesia

The Singapore chapter of the IAB has become a key part of the industry in the last few years. It connects the industry to the government, educates marketers and gives them tools and standards to follow. These activities have led to growth in revenues for the industry, and just as importantly, they have led to a growth in maturity and acceptance. As the most important market in South East Asia, it is time for us to make this happen in Indonesia!

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