Discussions

Discussions and Workshops are 1 hour sessions suggested and led by Stream participants. Read on for the latest thinking with topics ranging from "Why Don't We Have The "Oreo of Advertising" Yet in Indonesia?" to "Myth busting: Is loyalty just an illusion?". For more, go to the Stream Medium page and YouTube. Or for a daily dose of Stream, you can find us on Twitter or Instagram.


Haswar Hafid

Facebook

Why Don't We Have The "Oreo of Advertising" Yet in Indonesia?

Are our consumer that functional or are we just too afraid to create an awareness-driving advertising execution to be remembered for decades to come? We have all the brains and tools, so what are the things that prevent us from executing campaigns like Oreo's Dunk in The Dark, P&G's Thank You Mom, Coca Cola's #AmericaIsBeautiful, Volvo's Van Damme Epic Split, Dove's Beauty Sketch, and even Cardstore's #WorldsToughestJob? Most of all, what are the things we need to create more Indonesia's best-in-class ads?

View all discussions

Submit your idea

you can edit this later

Error
Error
Error

Edit your idea

Error
Error
Error

Are you sure you want to delete this idea?

Loading...