Discussions and Workshops

Discussions and Workshops are 1 hour sessions suggested and led by Stream participants. Read on for the latest thinking with topics ranging from "Viral - you don't get something for nothing" to "The SOFT POWER of Indonesia". For more, go to the Stream Medium page and YouTube. Or for a daily dose of Stream, you can find us on Twitter or Instagram.


Bhaskar Vulapalli

Crayon Data

The death of demographics, loyalty, CRM and other such marketing has-beens

The rapid increase in the array of sensors, the dramatic changes in the consumer influence mix, the emergence of big data ... and other such technological trends means that the old methods of marketing no longer work. And marketers have not just to learn new tech, but also adopt new mind-sets

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