Advertising |
A. Eicoff & Company DRTV Blog A. Eicoff & Company presents a blog discussing the aspects and insights of DRTV | - | Eicoff |
The Ad Pit A short sharp look at the world of advertising | Rob Mortimer | |
Branding |
Account Planning Methods For Strategists interested in planning tools used in the field of brand and communication strategy. It's about practical planning techniques and the concepts that guide a brand strategist's thinking. | Kirill Falkow | Scholz & Friends |
AnxietyIndex Interactive site intended to help brands navigate consumer anxiety. It features daily content updates and major research and trend reports. | - | |
Bitesize Bitesize news and views on branding and design culture from the Bisqit team. | - | |
BrandJazz Branding and communication | Ramon Olle, Jordi Vilagut | Grey |
Brand Mix Brand angle of current stories in the news | Martin Bishop | Landor - closed |
Brand Republic Brand Republic, where Rory Sutherland is one of two or three bloggers for Campaign | Rory Sutherland | |
Building Brands in a Changing Society Why the brand idea still matters in the age of Social Media | Stephanie Myers | |
Coley Porter Bell blog We Make Brand Beautiful | - | Coley Porter Bell |
Frog-Blog New media Marketing and consumer trends | - | |
Interactive Marketing Trends Looks at how technology is changing how brands and consumers talk to each other | Giles Rhys Jones | |
Sociology of Persuasion John Gerzema explores branding, communications and strategy through Y&R's proprietary brand database, BrandAsset Valuator | John Gerzema | |
Straight Talk Effective communications | Nigel Hollis | |
The MBA Blog The official web presence for MediaCom Beyond Advertising, specialists in branded content | - | EssenceMediacom |
Thought leadership strategy This blog covers all things thought leadership including a method for arriving at a thought leadership position, definitions & how to take your thought leadership campaign to market | Craig Badings | |
Consumer Insights |
Insights into Africa Cultural insights into Africa from an account planner's perspective. | Saumya Chattopadhyay | Ogilvy |
Lightspeed GMI Blog The Lightspeed GMI blog platform provides weekly insights into industry trends and issues. | [email protected] | |
ShopperSightNews Connecting you with thought-provoking, business-driving shopper market news and perspective | - | |
Smart Talk Debate blog devoted to Consumer Goods and Consumer Goods sector | - | HighCo |
Kantar Futures blog Crisp commentary from Kantar Futures staff on understanding, anticipating and shaping change. | - | |
thenextwave Significant issues and emerging trends | Andrew Curry | |
The Store Blog Daily retail thoughts | - | |
Digital |
Acceleration: What We Think Acceleration is the WPP Digital company that makes clients’ digital marketing strategies come to life with its marketing technology solutions and expertise. | | Acceleration |
ArcTouch Blog ArcTouch covers the latest trends in mobile and the IoT. | Troy Petersen | ArcTouch |
Deliver's Blog Best Practices in Global Digital Production | - | |
Digital Buzz Get your daily fix of digital honey with Digital Buzz! Featuring the best Digital Campaigns, Online marketing, Websites, Virals & More... | Aden Hepburn | IdeaWorks - closed |
Digital Influence Mapping Project Influence and influencing | John Bell | Hill & Knowlton |
Digital Intelligence Today Consumer psychology for digital marketers | - | SYZYGY Deutschland GmbH |
Digital Vinyl Digital Vinyl brings you the latest trends, thoughts and opinions from the comms business | - | |
Dose of Digital A "healthy" guide to e-marketing focusing on digital marketing in healthcare | Jonathan Richman | Wunderman Thompson - closed |
eCommera News and events on eCommerce trading solutions for brand owners and retailers. | - | |
Global Digital Perspective Blog Observations and commentary on digital insights and trends from Burson-Marsteller's strategists around the world. | - | BCW |
GMS Local Eye Tracking Study Reveals Importance of Local Listings Management | - | |
On Demand Commentary on the impact of technology on media and marketing | Rob Norman | |
Purple Eye Mindshare Venezuela's blog is an overview about digital world, new medias and advertisers | - | Mindshare |
Salmon: What We Think Shaping Social Commerce | | |
SimpleProjectz Project management made simple (in English & Spanish) | Alberto Domínguez | |
Social Media, Marketing & Digital Publicity
| - | |
Social@Ogilvy Thinking A blog with the latest trends in digital and social media from Social@Ogilvy experts | - | |
The Compete Blog Highlights how people are using the Internet and where interesting, useful sites can be found | - | |
The Rockfish Blog Thought leadership, work & happenings from around Rockfish offices | - | |
Tim Ho's Blog New Media, Marketing, PR and Data Visualization | Tim Ho | |
Viral Blog Get your daily shot of viral ideas, social media trends and inspiration | - | |
Market Research |
China India Musings A researcher's observations and reflections on the Chinese market and consumers | Ashok Sethi | |
Lightspeed Research Blog From new online research innovation to proven best practices, our industry experts provide insight on topics relevant to the market researcher | - | |
Marketing Know:How How-to Marketing advice on the ever-changing world of Marketing | John Quelch | |
Promo affinity The authors share their experience in promoting and interaction with brands and manufacturers. | - | HighCo |
Question Science Focuses on the science of designing surveys. Looking at the best ways to engage and communicate. | Jon Puleston | |
Marketing |
Adgistics Blog Dot Net to Don Draper - insightful posts on brand management, marketing, business and technology. | - | Adgistics |
Boomerwatch.ca A Canadian perspective on Marketing to boomers | Lina Ko | |
Catalyst Blog Search Marketing Thoughts, Perspectives, and Insights | - | Catalyst |
Cultural Insight
| - | |
Fresh Perspectives Insights and opinions on innovation and marketing related issues | - | |
How Soon is Now? Content Marketing, Future of Advertising, Inside the Agency | Rick Liebling | VMLY&R |
International Sport Rowland Jack on international sport | Rowland Jack | Hill & Knowlton |
JWT Intelligence Converting cultural shifts into opportunities | - | |
Ogilvy Do Where Creativity Meets Business | - | Ogilvy |
ReTHINK Your Meeting For anyone who has anything to do with corporate meetings... | Chris Chambers | MJM |
Source Essential marketing inspiration brought to you from around the globe by brand development and marketing insight consultancy | - | |
Sparksheet Good ideas about content, media & marketing | - | Spafax |
Twoqubes Performance Marketing | - | |
Weekly Ramble A thought provoking ramble on the state of life, clients and the universe at large | David Sable | |
Media |
IEG's Sponsorship Blog Read what's on the minds of IEG's sponsorship experts relating to the latest industry news and trends | - | |
Public Relations |
Aria di Crisi Public relations and marketing in a 24/7 connected world, seen from a crisis manager's point of view (in Italian language) | Mauro Turcatti | BCW |
Asia Digital Map A collaborative group blog authored by Ogilvy's Social Media and digital experts from across the Asia-Pacific region | - | |
Axicom's blog The AxiCom Blog provides a mixture of insights, observations and stuff that just completely dumbfounds us about the worlds of technology and PR. | - | AxiCom |
Business & Blog Deals with matters related to the relationship between companies and online stakeholders through new media. | - | Hill & Knowlton |
Cohn & Wolfe Insights Where we dig deeper and open our minds wide to find the hidden connections that ultimately inspire ideas. | - | |
Harold Burson's Blog Providing insight into the PR industry | Harold Burson | |
H&K London's Blog Media, Marketing, PR and Comms - our observations and insights | - | Hill & Knowlton |
Reputare Reputation Management Reputation, the much used and abused word; Reputare encourages a debate on what makes or breaks a reputation | Ashwani Singla | BCW - closed |
Tech PR Nibbles Collaborative group blog authored by team members throughout Ogilvy Public Relations Worldwide | - | |
The Huffington Post Microtrends and beyond | Mark Penn | PSB |
The Intangibles The Intangibles is about Boyd Neil views on the new dynamics and elements in corporate and organizational reputation | Boyd Neil | Hill & Knowlton |
Wolfe Tracking Cohn & Wolfe's observations, insights and ideas gleaned from its experiences in the ever-shifting media landscape | - | |