Employer Branding in the War of Talent : Does Gamification Create Value in HR or it's just a buzzword?
With constant tech innovation, the trend “is moving toward a more immersive online environment that gives potential candidates a much richer taste for the kind of employment experience on offer to them.”
Gamification has quickly become a buzzword in the recruitment field. But to take it beyond the buzzword stage and truly benefit your employer brand, companies need to weave gamified recruitment into the fabric of the recruitment strategy.
But the question is: is really gamification in HR a buzzword?