Welcome to Stream, the WPP innovation camp. Hosted by Mark Read, CEO, WPP and high-tech investor Yossi Vardi, we bring together a small group of marketing leaders along with start-ups, technology companies, VCs and friends of WPP for three-days off-the-record discussion on the future of creativity, technology and business.
Unlike conventional media conferences with key-note speeches and PPTX; the format of Stream is interactive, and focused on provocative debate. Each day you’ll be invited to take part in small discussion groups hosted by you and your fellow participants on topics of your choice, known as ‘discussions’. In the mornings and the evenings there are a variety of social and sporting activities, ranging from Midnight Cooking Madness, PPTX Karaoke, a metaverse lab, gaming and more. The final schedule is agreed on site, on two massive white boards, known as ‘the big boards’. Nothing is mandatory and you can sign-up in-advance or show-up onsite.
You can read more about Stream here:
*WPP Stream rivals TED
*WPP Stream — what’s all the fuss about?
*Learning to unlearn in an Exponential World